Social Networks

A brief manual on how to deal with negative comments (and commenters)

If you think writing viral articles on Medium and have to deal with hateful commenters is unpleasant, try working as customer support via Twitter for the huge telecom provider.

For almost three years, I was on the frontline, handling unsatisfied customers. Most of them were angry, almost none of them…

Digital Analytics

Learn more about your customers by connecting web, app, and Facebook data

“Facebook Analytics” is part of Digital Analytics Minidegree. This is a short (around 80 minutes) course, split into four lessons. The instructor is a well-known expert in digital analytics Chris Mercer, from

Facebook Analytics official logo

Table of content:

  • Get to know Facebook analytics
  • Set Up Facebook analytics
  • A Tour of Facebook Analytics
  • Building Funnel Reports…

Digital Analytics

“Good data has a story; Great data TELLS a story!”

Week #4 of the CXL Institute Digital Analytics Minidegree Review is about applying intermediate-level Google Analytics skills to enhance your marketing strategy.

The instructor is Chris Mercer, one of the world’s leading Google Analytics experts. In this tactical near-to-six hours long course he will teach you how to:

  • Master attribution…

Sandra Simonovic

Digital Content Writer / Social Media Manager

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